The relationship between businesses and their clients in is changing. It’s no longer characterized by providing a product or service that someone wants to buy. Consumers have a plethora of brands to choose from today – give them a reason to stay with you.
1. Recognize Birthdays
Everyone likes to be remembered on their birthday, and sending your customers a birthday card or birthday basket adds a personal touch to your customer relationship. Notions like these cause a person to be more likely to remember you – and choose you next time they are looking for a product or service that you are offering.
2. Offer Sneak Peeks
Another way to keep in touch with your customers as well as make them feel special is to give them previews into new products and services. This allows you to promote your new offerings and allows your customers to feel special as an exclusive group. Social media is a great platform for sneak peeks!
3. Meet in Person
Depending on the nature of your business it might be possible to meet your customers in person. This is especially important for B2B if you are hoping to get repeat business. However since the pandemic, more and more people are working from home. If that’s the case, you might want to take them out for a coffee or for lunch.
4. Ask for Feedback
An excellent way to get back in touch with customers after they have bought something from you is to ask for feedback. This not only maintains contact after the sale has gone through but can also give you valuable information about how you performed as a business.
Through our extensive research we’ve learned and shared about the importance of corporate/business gifting to build and maintain business relationships and most importantly, lasting impressions. But in the time of the coronavirus pandemic, the role of business gifting has become even more vital as companies adapt to working remotely and creatively tackle the issue of staying connected with employees and clients alike. The innovative ways companies are using gifts to stay connected is an example of how gifting, a deeply entrenched and deeply human activity, is about the story the giver wants to tell. (more…)
Businesses around the country are struggling to respond to the effects of COVID-19. Whether your operation has closed or you’re just struggling to stay relevant in the time of social distancing, communicating with customers is key. In all likelihood, you may need to reach out to customers in multiple ways to really get important messages across. The days of going door to door are over for now the time being. And we all know and understand that It’s tough sitting at home day in and day out not being able to reach out.
We’re just weeks…days away from the busiest shopping and gift giving days of the year. Now is a good time to start thinking of what you might give your clients this holiday season. If you’re not sure what to do and where to look for corporate holiday gifts, here are a few tips to help you get through the holiday maze with not just your reputation but your budget intact. (more…)
Consumers have more choices than ever when it comes to the products and services they buy. And that choice doesn’t end when they do business with you. Customer retention is crucial to sustainable company growth.
So how exactly do you keep your customers and show them just how much you care….throughout the year? Besides a great product and stellar customer service, the answer is simple. Gifts! Gifts! And more Gifts! (more…)
Personalized gifts are currently the in thing as far as the giving and receiving gift arena goes. Many people are appreciative of the personalized gifts because it appeals to them and them alone. This is very true of women, children, and even clients. Personalized gifts are executed in different ways. Engraving, embroidery or even just finding that special person’s favorite interest or treat. Let’s explore some of the benefits of the personalized gifts.
When you send someone a personalized gift, it will boost your relationship. One of the reasons as to why many people appreciate the personalized gifts is that it allows them to exercise their personality uniquely. It might be an every day, ordinary cup with someone’s name on it, but that alone is enough to stir uncontrollable excitement. Who doesn’t love seeing their name on products? In a nutshell, the personalized gift ascertains a connection between the two individuals and should, therefore, be something to celebrate.
SUITS ANY OCCASION
Young businesswoman unpacking gift-box in office
Personalized gifts are perfectly suited for any and all occasions. Be it birthdays, weddings, graduation, corporate thank you and especially holiday gifts. Going the extra “personal” mile is sure to reap rewards. Granted, it may take a little time to come up with a custom, unique gift, but in the end, your recipient will be forever grateful and not to mention appreciative.
SUITABLE FOR ALL PEOPLE
Customized gifts are suitable for all people regardless if their gender, age or relationship. A spouse can demonstrate their love with an embroidered shirt or an engraved piece of jewelry. In the business world sending customers and clients customized gift baskets with their favorite snacks is always a winner. You can even add logo’d mugs, blankets, notepads for that extra special touch.
GREAT MARKETING STRATEGY
Customized, personal gift giving is a great marketing strategy. Companies can send their clients custom gift baskets with personalized items like pens, books, and t-shirts with their names on them. The personal touch will always be remembered because of the uniqueness and fore thought that was put into it. Such customers tend to stick with the company through thick and thin because they feel appreciated. It pays to go the extra mile and learn what your customers like and appreciate. Do they have kids? Pets? Build your gift giving around what the clients interests are and make that lasting impression!